
Wisconsin's Trusted Public Adjuster
When Disaster Hits, You Deserve a Fighter
Not an Insurance Company “Estimate”
At Wisconsin Public Adjusters, we represent YOU, not the carrier. We inspect every detail, challenge lowball estimates, and secure the maximum compensation you're entitled to.
What We Handle
How Wisconsin Public Adjusters Fights for You
From fire to flood, we document every inch of damage and challenge every low estimate the insurance company throws at you.

Structural Fire Damage
Complete documentation of structural damage, char lines, heat damage, and rebuild costs that insurers routinely undervalue.

Smoke & Soot Damage
Smoke infiltrates walls, ductwork, and belongings. We capture every affected surface and fight for full remediation coverage.

Water Damage & Flooding
From burst pipes to firefighting water intrusion — we document hidden moisture, mold risk, and full drying & restoration costs.

Contents & Personal Property
We catalog and value every damaged item — furniture, electronics, clothing, and more — ensuring nothing is missed or underpriced.

Debris Removal & Demolition
Hauling, demo, and site prep are often underfunded. We make sure cleanup costs are fully included in your settlement.

HVAC & System Damage
Heating, cooling, electrical, and plumbing systems are often excluded from low estimates. We identify and claim every system loss.
Also handling: Storm & Hail • Loss of Use & Living Expenses • Business Interruption • Vandalism & Theft • Mold & Moisture
Why Choose Us
Protecting Policyholders. Maximizing Claims.
Restoring What's Yours.
At Wisconsin Public Adjusters, we provide full-service public adjusting rooted in faith, integrity, experience, and results. When disaster strikes, we step in to protect your rights and fight for every dollar you're owed.
“We don't wait for insurance to be fair — we make sure it is.”
Advocacy First
We work ONLY for policyholders, never for insurance companies. Your interests are our sole priority.
Higher Settlements
Our claims typically result in substantially higher payouts than the carrier's initial lowball offer.
Time Savings
We handle the entire process so you can focus on recovery, not endless paperwork and phone calls.
Expert Documentation
With 20+ years of construction and restoration experience, we identify hidden damage and missed line items.
About Wisconsin Public Adjusters
Meet Dean Rossey Jr.
Dean Rossey Jr. brings over 20 years of construction and restoration experience, including 18 years as a restoration contractor, and a career built on protecting families and property owners during their most stressful moments.
- Licensed Contractor
- Seasoned Real Estate Investor
- Battle-Tested Public Adjuster
- Values-Driven Advocate — “Do It Right, Not Easy”
Every client is treated like family, and every case is handled like it's personal — because to him, it is.

Clearing the Air
Why You Should Hire a Public Adjuster — Not the Insurer's
Public Adjusters Are Too Expensive
We work on contingency — no upfront costs, no hourly fees. We only get paid when YOU get paid, and we almost always secure far more than the insurer's opening offer.
My Insurance Company Will Treat Me Fairly
Insurance adjusters protect the insurance company, not the homeowner. A public adjuster protects your payout, ensuring your claim is properly valued and fully documented.
I Can Handle the Claim Myself
Claims are full of hidden traps, missing line items, and policy language designed to reduce payouts. We handle everything so you avoid delays, low offers, and costly mistakes.
Hiring a Public Adjuster Might Delay My Claim
We actually speed things up by submitting a complete, accurate, fully documented file — reducing back-and-forth and helping you get paid faster.
Simple & Transparent
How the Process Works
From first call to final check — we walk with you through every step so you're never left guessing.
Free Claim Review
We assess your damages, review your policy, and evaluate any insurance offer already on the table — at zero cost to you.
Full Documentation & Estimate
We inspect, photograph, measure, test, and build a comprehensive claim package that leaves nothing out.
Negotiation & Advocacy
We go to bat against the insurance company on your behalf, pushing back on every lowball offer until we secure your maximum payout.
Settlement Support
We verify the final funds match the true reconstruction cost — no shortcuts, no underfunded repairs, no surprises.
Free Claim Review
We assess your damages, review your policy, and evaluate any insurance offer already on the table — at zero cost to you.
Full Documentation & Estimate
We inspect, photograph, measure, test, and build a comprehensive claim package that leaves nothing out.
Negotiation & Advocacy
We go to bat against the insurance company on your behalf, pushing back on every lowball offer until we secure your maximum payout.
Settlement Support
We verify the final funds match the true reconstruction cost — no shortcuts, no underfunded repairs, no surprises.
Ready to Start? It's Completely Free.
Schedule your free consultation today. No upfront cost. You only pay if we get you a better settlement.
Client Reviews
What Our Clients Are Saying
“I am incredibly grateful for Dean, who helped me navigate the challenging aftermath of a house fire. Not only did he guide me through the insurance claim process with expertise and dedication, but he also went above and beyond by helping me find a new place and reliable contractors. His support truly made a world of difference during a very stressful time.”
Damaris G.
Milwaukee, WI
House Fire Claim
Common Questions
Frequently Asked Questions
We work on a contingency fee basis — zero upfront costs and zero hourly fees. We only get paid when you get paid, taking a small percentage of the final settlement. In most cases, even after our fee, you walk away with significantly more than the insurance company's original offer.
We handle residential and commercial claims including fire & smoke damage, water & flood damage, storm, hail & wind, burst pipes, mold & moisture, HVAC & system damage, contents & personal property, debris removal, loss of use & living expenses, vandalism, business interruption, and denied or underpaid claims.
The insurance company's adjuster works for the insurer — their job is to minimize what the company pays out. A public adjuster works exclusively for YOU, the policyholder. We document every damage, challenge underpayments, and negotiate to ensure you receive the full amount you're entitled to under your policy.
Timeline varies by claim complexity, but we actually speed things up by submitting a complete, accurate, fully documented file from the start — reducing back-and-forth with the insurer. Many clients see faster resolution compared to handling claims alone because we eliminate the common causes of delay.
Absolutely. Denied and underpaid claims are some of our most common cases. Insurance companies frequently issue denials or lowball offers hoping policyholders won't push back. We review the denial, identify the grounds to challenge it, and build the documentation needed to reverse or significantly improve the outcome.
Small claims get underpaid just as often as large ones — sometimes even more so. We maximize any size claim, prevent denials, and uncover damage most adjusters miss. The question isn't whether your claim is big enough; it's whether you're getting everything you deserve.
We serve homeowners and businesses throughout Wisconsin, with a strong base in Milwaukee and the surrounding metro area. Contact us to confirm coverage for your specific location — we are committed to fighting for policyholders statewide.
Hire the public adjuster first. A contractor can only repair what the insurance company agrees to fund. We ensure the claim is fully valued before any contractor begins work — so the job is funded properly and nothing gets cut short due to an underpaid settlement.
Still have questions? We're happy to walk you through anything.
Call (414) 335-0478Get In Touch
Don't Fight the Insurance Company Alone. Fight Back.
Free Consultation • No Upfront Cost • You Only Pay If You Get Paid
Contact Information
Call Now
(414) 335-0478
Email Address
office@publicadjusterwi.com
Office Address
W387N8355 Northern Ledge Rd
Oconomowoc, WI 53066
Service Areas
Disasters don't keep business hours. Reach out anytime and we'll get back to you fast.